Jenny Mueller
Founder and Principal, Montana Maven
Today, she runs her own consultancy, helping e-commerce technology companies and agencies transform their sales, partnerships, and go-to-market strategies. She brings an entrepreneurial mindset to every project, drawing on her experience from previous roles. When she's not crafting growth strategies or testing innovative approaches, she's translating complex data into actionable insights that bridge the gap between digital commerce and investment potential.

AREAS OF EXPERTISE
- Business Strategy
- Digital or Performance Marketing
- Lead Generation
- Direct Sales
- Partner or Channel Sales
- Fundraising
- Private Investors (e.g., Angels, VCs, Private Equity)

“Risk comes from not knowing what you're doing."
BOOK A CONSULTATION
Jenny advises startups on adopting a data-driven approach for customer acquisition. She offers a unique perspective on combining direct and partner-based sales to encourage growth, taking into account what potential investors seek.
20-Minute Session
FREE This free session will allow you and your expert coach to briefly discuss your challenges and determine if the coach has the right expertise to assist you. This is a good way to get to know each other before committing to paid sessions.ONE HOUR CONSULTATION
$155Plan to give Jenny a high-level overview of your challenge, need, or problem statement. You will receive:
- Targeted Q&A to thoroughly understand and structure the strategic challenge you are facing.
- High-level recommendations.
- Defined next steps
THREE HOUR PACKAGE
$418.50This three-hour package will be tailored to explore your challenges in greater depth. Jenny will take a structured approach to help you determine which opportunities should be prioritized, how to organize your sales strategies, and various other topics. (See more details on the booking page.)
PERSPECTIVE FROM JENNY
Advice for Founders
Find mentors. Ask ALL the questions. Don't be afraid to invest in temporary fractional resources to get from one point to another.
Common Startup Challenges
Many startups I've observed or worked for get stuck in a "chicken or the egg" type situation where they need to make certain investments to grow but need to grow to afford those investments. I have found that with a bit of creativity and grit, it is possible to get over those humps.
Why Do You Want to Coach Startups?
I sincerely enjoy helping young businesses solve complex challenges while navigating their way from point A to point B.