Building a Tech-based Startup?
Start Smart With Envīveo's Signature Course
Startup Strategy Mastery: From Idea Validation to Investor-Ready
An estimated 90% of startups fail, with 10% closing down before their first anniversary. Don’t be one of them. Start smarter, proceed more confidently, and increase your chances of success with Envīveo’s signature course, Startup Strategy Mastery.
REGISTER NOW. The course is open. Use promo code STARTUPSMART20 and save 20% off.
Six Modules. Lots of Resources.
Startup Strategy Mastery is a self-paced learning experience that takes you step by step through the startup planning process, culminating in the creation of a complete project plan and startup strategy.
Developed and led by Tara Heptinstall, a successful “intrapreneur” and experienced marketing and digital business leader, the six-module course focuses on the “must-knows” and “to-dos” required to transform your startup idea into a business that not only thrives but is ready to attract investors and scale.
Payment plans are available. Price covers lifetime access, along with a variety of resources that are included with the course. If any updates are made to the course, you’ll have access to them as well.
It is possible to be both agile and strategic when building a startup.
A well-crafted startup strategy can help prevent costly mistakes, strengthen your pitch to investors for funding and, most importantly, set you up for long-term success. Unfortunately, many founders neglect it in their eagerness to push ahead.
Helping you create a robust strategy to serve both as the foundation upon which to build your business AND a roadmap for moving forward is the purpose of Startup Strategy Mastery.
REGISTER NOW. The course is open. Use promo code STARTUPSMART20 and save 20% off the regular price ($695).
Special Pricing: $556 (20% off regular $695 price*)
*Payment plans are available.
Here’s What You’ll Learn
Upon completion of Startup Strategy Mastery, you will have learned:
- The three key decisions to help determine the validity and potential of your business idea
- How to assess your potential market, who your competitors are, the trends that might create risks or opportunities, and what investors are often looking for
- How to develop your unique value proposition, positioning, and differentiators
- The financial and performance metrics that are essential to guiding your startup to success.
- How to cost-effectively test your assumptions and your ideas in the market, and plan how you will develop a Minimum Viable Product (MVP)
- How to transfer your course learnings into a succinct guiding strategy
Here’s What You Get
Here are just some of the resources you'll receive:
- Envīveo's Business Builder's Framework
- Project Plan: Complete project plan outlining all workstreams covered in the course with suggested timing
- Workbooks and Guides
- Course Syllabus and Workbook
- Defining Your Ideal Customer
- Competitive Audit
- Worksheets and Templates
- Five Whys + Other Tools Used in Design Thinking
- Value Proposition Canvas
- Differentiation Definition
- Positioning Brainstorming
- Cost Estimating Brainstorm
- Identifying Key Assumptions
- Persona Development
- P.E.S.T. Analysis
- Resources
- Top 100 Incubators and Accelerators
- Sample Questions From the Application of Top Accelerators
- Resource: List of U.S. and Non-US Research Sources
- How to Develop OKRs
- Pricing Cheat Sheet
- Helpful books and other resources
- Business Plan on a Page – a critical tool inspired by the well-known Lean Canvas that can be used in outreach to investors in your fundraising efforts
- Bonus Content
- Putting Together Your Advisory Board
- Customer Interview Guide
- Glossary of Startup Terms
- Mindset Workbook
If you're one of these types of founders? Then, this course is for you.
The Overwhelmed Innovator
The Overwhelmed Innovator
You’re eager to start your tech-based business but feel overwhelmed by the sheer volume of information and the fear of making costly mistakes. You’ve got the passion and ideas, but you’re unsure where to begin or how to structure your plan.
The Experienced Explorer
The Experienced Explorer
You're a seasoned professional with a great idea, and you're ready to pivot into the tech world. But the unfamiliar terrain of this fast-paced industry leaves you anxious and unsure of how to proceed. You've got years of experience, but transitioning into a new field or going out on your own feels like a daunting leap.
The Veteran Optimizer
The Veteran Optimizer
You've started a company or companies before – or have at least played a role in launching new corporate services, products, divisions, etc. But this time around you want to streamline the process, avoid missteps and get in front of investors quicker – and with more successful outcomes.
It is possible to be both agile and strategic when building a startup.
Get 20% off using promo code STARTUPSMART20.
Payment plans are available.
Frequently Asked Questions
Get your important questions answered.
Yes! We will offer a signature course for each of the components of our framework:
- Strategic Foundation (register on this page)
- Commercial Capabilities (add your name to our waitlist here to be notified when it opens up.)
- Operational Infrastructure (add your name to our waitlist here to be notified when it opens up.)
- Human Capital and Culture (add your name to our waitlist here to be notified when it opens up.)
Feel free to email us as well if you have a topic in mind that would help you. We'll review it to see if it's a good option for us to add to our platform.
This course is perfect for aspiring tech founders, early-stage entrepreneurs, and professionals looking to pivot into the tech industry. Whether you're just starting or want to refine your strategy, Envīveo offers the tools and knowledge you need to succeed.
Yes! When you enroll in Envīveo, you gain access to the Vive Hive community, where you can connect with other entrepreneurs and our Coaches Collective to share experiences and get support as you grow your business.
If you have questions, you can contact our support team at any time. Additionally, our Vive Hive community is a great place to get answers and advice from fellow students and instructors.
Click register anywhere on this page to enroll. This will take you to the registration page. Once registered, you'll have immediate access to all course materials. Please get in touch with the Envīveo Support Team with any questions about the course.
About Envīveo
2020-Today
Envīveo started as a better way to help founders transform their ideas into viable businesses. It continues to grow as we develop more resources — and build our global online community of founders, coaches, and industry experts.
You can subscribe below to get updates on our progress and insights from our experts.
Our Vision and Mission
We help innovators improve the world by providing cost-effective access to the people, resources, and insights entrepreneurs need to start and grow tech-based businesses successfully.
What We Do for Founders
From one-on-one coaching to learning experiences, our on-demand knowledge and consulting platform brings together the resources founders need to start their companies with fewer missteps and greater potential for success.
Our Founder
Tara Heptinstall, founder of Envīveo, has 25 years of experience building marketing, customer experience, and digital capabilities from the ground up within large enterprises, startups, and scaling organizations across various industries. As a senior leader in these organizations, Tara has successfully guided the launch of numerous digital products, a global brand, and commercial programs with demonstrable ROI. She has led many large-scale programs from ‘zero to launch’ and has prepared dozens of pitches for capital funding to corporate boards of directors and private equity investors. Driven by a passion for coaching early-stage founders, Tara also serves as a Techstars mentor.